Thinking about building instead of buying resale?
Custom homes are gaining serious traction in Idaho Falls, and today’s buyers are prioritizing very different features than they were just a few years ago.
As a local listing agent who works closely with buyers, builders, and sellers, here are the custom home trends shaping the Idaho Falls market right now.
Functional Layouts Over Formal Spaces
Buyers are moving away from rarely used formal dining rooms and toward open, flexible floor plans. Homes that combine kitchen, dining, and living spaces feel larger, brighter, and more usable—especially for entertaining or everyday life.
Multi-purpose rooms that can serve as offices, gyms, or guest space are now considered essential, not optional.
Main-Level Living Is in High Demand
One of the strongest trends I’m seeing is the demand for main-level primary suites. Buyers want homes that work for them long-term, not just today.
Custom builds with:
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Primary bedrooms on the main floor
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Zero-step entries
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Wider hallways and doorways
are becoming more attractive for both current comfort and future resale value.
Energy Efficiency and Smart Features
Custom home buyers in Idaho Falls are paying close attention to energy costs and long-term efficiency. High-performance windows, upgraded insulation, and efficient HVAC (Heating, Ventilation, and Air Conditioning) systems are becoming standard requests.
Smart home features—like thermostats, lighting, and security systems are also popular, especially with relocation buyers coming from larger metro areas.
Design Style: Clean, Warm, and Timeless
While trends come and go, buyers are leaning toward designs that feel modern without being trendy. Popular styles include modern farmhouse, transitional, and clean contemporary finishes.
Neutral color palettes, natural wood tones, and simple lines help custom homes age well and maintain resale strength—something I always advise as a listing agent.
Location Still Matters
Custom homes aren’t just about the house, they’re about the land. Areas around Idaho Falls, along with nearby communities like Rigby and Shelley, are seeing increased interest for buyers who want more space while staying close to town.
Choosing the right location can significantly impact future value, which is why guidance matters early in the process.
Thinking About Building a Custom Home?
Building can be an incredible option, but only if it’s planned correctly. Lot selection, builder reputation, design choices, and future resale all matter more than most buyers realize.
If you’re considering a custom build or weighing it against resale options, schedule a call with me. I’ll help you compare paths, avoid costly mistakes, and make decisions that align with your long-term goals. You can also follow me on social media for local new construction insights and upcoming opportunities.
